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Choosing CPA Offers

For someone just getting into CPA marketing, the variety of different offer types can be confusing – it might seem overwhelming at first to try and figure out what all the  different offers are. Some common types you will find in nearly any CPA network’s portfolio are free-trial  offers, zip-submit offers, and e-mail-submit offers. Let’s begin with free-trial offers, because they are so popular among both advertisers   and the marketers who promote them. The reason is simple: These free trial offers are  often completely free to the customer, except for a small fee (as little as $1.95 or so)  for shipping and handling. The customer gets a product they are interested for an  incredibly low price, and the advertiser gets a valuable lead. As a marketer, you might be wondering how this benefits you. Even though the offer  is free, or nearly free, companies are often more than willing to pay generous  commissions (as much as $20-$100 per lead). The reason is that many of these free  trial offers are forced continuity programs – by accepting the free trial offer, the  customer is agreeing to pay for more of the product when the free trial is up, often  through a monthly auto-ship program. All you need to worry about, however, is delivering the lead – retaining the customer is  up to the advertiser. That means that you get a high commission on an offer that is  easy to convert, and all you have to do is get the customer to the company’s landing  page. Free-trial offers are popular for a reason… Another very common type of CPA offer is a “zip submit.” All a visitor has to do in  order for you to get paid is enter their zip code. You can be sure that the company  running the promotion has a way to make money from the customer on the back end,  but you as the CPA marketer get paid just for the customer’s zip code. These offers  convert extremely well, although they are generally low-paying – you might earn as  little as 75 cents to $1 for a zip submit, but if you can drive a lot of traffic="http://emmamba.linktrackr.com/blueprint-affiliates">traffic to them even  small change can add up to big money. Another similar kind of offer is an “e-mail submit.” You have probably heard many  marketers say that “the money is in the list,” but building a list of prequalified buyers  can be tough, and so companies are willing to pay a lot for the right e-mail addresses. That's where you come in: All the visitor needs to do is enter their e-mail address and  you get paid. Like a zip-submit, the payouts can be a little low, but you can make up  for that in volume. You can learn a lot more about the various types of CPA offers and, most importantly,  how to choose the right offer to promote and how to promote it, by checking out the  newly-released course here: http://emmaaffiliatemarketing.com/Recommends/zerofm.html
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